I AM TRASH

I Am Trash is proof that something beautiful can come from what everyone else has thrown away. 🍎🌹✨

Yes, the name is a little cheeky. 😏 But the story behind it is actually pretty amazing.

Created in partnership with the award winning creative network Ogilvy Paris, I Am Trash, also known as Les Fleurs Du Déchet, takes the idea of luxury and turns it completely upside down. Instead of letting beautiful ingredients go to waste, this fragrance gives them a second life. ♻️🤍

Exhausted rose petals, already distilled sandalwood chips, and even leftover apples from the food industry are transformed into something unexpectedly gorgeous. 🌹🍎🌳

The result is a beautiful blend of juicy fruit, delicate florals, and warm woods, proving that sustainability and luxury can absolutely belong in the same bottle.

There is something so satisfying about a fragrance that takes what was once considered waste and turns it into something you actually want to wear. A little rebellious, a little clever, and completely beautiful. ✨

Think juicy apples, soft rose petals, warm sandalwood, and a whole lot of Parisian creativity. 🍎🌹🤎

I Am Trash is not just a fragrance. It is a second chance, bottled beautifully.

Because sometimes the things we overlook are the very things that deserve another chance to shine. ♻️✨

Notes & Accords

• Top:  Apple Essence, Bitter Orange, Green Tangerine, Guatemala Lemongrass
• Heart: Rose Absolute, Gariguette Strawberry, Iso E Super
• Base: Atlas Cedarwood, Sandalore, Akigalawood